Privacy Policy

Simple Ads requests a single Shopify scope: read_products. It reads product titles, descriptions, images, types, vendors, tags and prices so it can build ad creative from them, and it reads your store's domain and name so the ads it builds point at the right storefront.

It does not request, read or store your orders, your customers, or any customer personal data.

Your Meta connection: an OAuth access token, and the IDs of the Business Manager, ad account, Facebook Page, Instagram account and pixel you selected. The access token is encrypted at rest (AES-256-GCM) and is used only to call Meta's Marketing API on your behalf.

Your campaigns: the Meta object IDs Simple Ads created for you (campaign, ad set, ad creative, ad), the settings you chose, and the performance figures Meta reports back — spend, revenue, ROAS, clicks, impressions and purchases — cached so the dashboard can render without re-querying Meta on every page load.

Your subscription: which plan you are on, so the app knows what to unlock. Payment details are handled entirely by Shopify; Simple Ads never sees a card number.

Nowhere near us. Campaigns are deployed into your own Meta ad account, and Meta bills the payment method on that account directly. Simple Ads never holds, moves or takes a percentage of your advertising budget.

Ad copy and interest suggestions are generated by a large language model running on Cloudflare Workers AI. The prompt contains the product information described above — title, description, type, price. It does not contain customer data, because the app never has any.

Shopify — authentication, billing and the product catalogue. Meta — everything to do with your ads. Cloudflare — AI inference. Microsoft Clarity — usage analytics and session replay inside the app and on this website, so we can see where merchants and visitors get stuck: it records clicks, scrolling and mouse movement, masks sensitive text, and sets cookies to recognise repeat visits. Crisp — live support chat on this website and inside the app. Crisp receives the page you are visiting, stores a chat-session identifier in your browser, and receives only the contact details or messages you choose to enter. If you open this website from inside the Simple Ads app, your store's chat identity (a random conversation key, your store name and its Shopify contact email) is saved in your browser for up to 90 days so the same conversation continues here; clearing your browser's site data removes it. Google Analytics — on this website only, to understand how visitors find and use it: the pages you view, the buttons you click (for example the install, pricing and FAQ buttons), your approximate location, and your device and browser type. Google Analytics sets cookies in your browser to recognise repeat visits; you can block them in your browser settings or with Google's opt-out add-on (tools.google.com/dlpage/gaoptout). Meta Pixel — also on this website only, to measure how well our Facebook and Instagram ads work and to show ads to people who have visited: Meta receives the pages you view, the buttons you click (such as the install, pricing and contact buttons) and your browser and device details, and sets cookies to recognise your browser. You can control how Meta uses this in your Facebook or Instagram ad settings, or block it in your browser settings. No data is sold to anyone, ever.

When you uninstall Simple Ads, Shopify sends an app/uninstalled webhook and the app cleans up after itself:

• Every campaign the app created is deleted — in your Meta ad account and in our records.
• The app's Facebook permission is revoked with Meta, and the encrypted access token is deleted.
• Your stored session is removed and onboarding is reset, so a reinstall starts fresh.

Your store record and billing history are kept briefly in case you reinstall, then erased by Shopify's shop-redaction webhook (typically 48 hours after uninstall). To request deletion sooner, email [email protected].

If this policy changes in a way that affects what is collected or who it is shared with, the effective date above changes with it.